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LEADER 00000nam  2200289   4500 
007    cr 
008    070322s2007    enka   esb    001 0 eng d 
020    9780273708186 (pbk) 
020    1408212137 
020    9781408212134 
040    StDuBDS|dDAWSON 
082 00 658.8|222 
100 1  Brassington, Frances. 
245 10 Essentials of marketing|h[electronic resource] / |cFrances
       Brassington, Stephen Pettitt. 
250    2nd ed. 
260    Harlow :|bFinancial Times Prentice Hall,|c2007. 
300    xiv, 545 p. :|bcol. ill. ;cess card. 
500    Previous ed.: 2005. 
504    Includes bibliographical references and index. 
530    Also available in printed form. 
533    Electronic reproduction.|cDawson Books.|nMode of access: 
       World Wide Web. 
650  0 Marketing. 
655  7 Electronic books.|2lcsh 
700 1  Pettitt, Stephen. 
776 0  |cPaperback|z9780273708186 
856 40 |zClick here to access eBook|uhttps://www.dawsonera.com/
       guard/protected/dawson.jsp?name=https://idp.lyit.ie/idp/
       shibboleth&dest=http://www.dawsonera.com/depp/reader/
       protected/external/AbstractView/S9786000040758   
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